Yes, you read that correctly – FREE. Doesn’t cost you a dime. And it’s easy. We’re not talking about the complexity of AdWords. This is something you could do from your phone. All you need is a few minutes.
Start by signing into your Google My Business account. When you get to your home screen, you’ll see a menu like this over to your left.
You’ll not only have access to your reviews and other information here, but you’ll notice the “New” feature pointing to “Posts”. Click there.
On the next screen, you’ll see something that looks like this. If you click anywhere in the white box, you’ll be given a screen like the one you see below.
Now you get to create your post.
I’d recommend doing something with a picture that you either downloaded from the Gateway or a high-resolution photo you took yourself. Maybe a before/after shot.
You can also make it an “event” adding dates for the promotion and create a button to drive action like “reserve” or “get offer” which take them to a page on your website.
The Finished Product
By the time you’re done, you should have something resembling what you see to the right.
I’ve highlighted the allergen study results, added a time frame, and made a compelling offer for people to call.
It took me about 5 minutes to put this together. See how easy it is?
- Update your Google My Business listing.
- Pick 2-3 pictures that you can create a “post” with.
- Make some alluring posts that can drive customers to call your business!